SUBLUE brand story

BRAND STORY

LIFE IS NOT MERELY A CELEBRATION

But rather akin to an extensive voyage that demands continuous exploration and advancement. Life is not merely a celebration but rather akin to an extensive voyage that demands continuous exploration and advancement. For within every ocean, lie boundless tales and opportunities awaiting discovery.
SUBLUE brand story
Whether you're an enthusiast of the sailing adventure or an individual in pursuit of a refined lifestyle, Sublue is poised to offer unparalleled experiences.

We are committed to delivering an impeccable rendition of the allure found in nautical sports and leisure products, enabling all who cherish the sea to discover their unique sense of enjoyment and liberty amidst the azure expanses.
SUBLUE brand story

SUBLUE STEADFASTLY REFUSES TO COMPROMISE ON EXCELLENCE

Employing premium materials, cutting-edge technology, and pioneering innovation, we ensure every product is as meticulously crafted as a piece of fine art. From the aerodynamic design of our underwater propellers to the eco-friendly and efficient ethos of our electric outboards, every detail embodies Sublue's devotion and quest for superior quality.
We understand that a truly upscale lifestyle transcends the mere accumulation of possessions; it embodies a wealth of spirit. Sublue champions the idea of recapturing life's zest amidst the hustle and bustle, of embracing nature, and the sea.
To relish the freedom of the ocean with every press of the trigger, to sail forth and attentively savour the symphony created by waves caressing the boat's hull - this is the essence of the journey we offer.
SUBLUE brand story

ENTERPRISE STRENGTH

Since 2013, Sublue has accumulated rich professional knowledge and experience in the underwater industry.

In 2018, Sublue decided to rapidly invest in the R&D and production of consumer-grade underwater boosters and unmanned aerial vehicles.

With experience in developing several scooter products, SUBLUE has established itself as an expert in technologies such as underwater power and underwater energy.

At present, Sublue has occupied nearly 65% of the global market share in the underwater booster industry.
150000+
Deliver 150000+underwater scientific and technological products
80+
Established relevant businesses in 80+countries around the world
SUBLUE brand story

HONORS AND QUALIFICATIONS

Sublue is committed to providing high-quality innovative products with reliable performance. Our efforts have been highly recognized by the industry and millions of users. Today, Sublue has become a leader in the global underwater intelligent technology industry.
  • reddot winner 2024
  • IF DESIGN AWARD 2024
  • IF DESIGN AWARD 2021
  • CES INNOVATION AWARDS
  • reddot winner 2019
  • CES ASIA 2019 INNOVATION AWARDS
  • DESIGN AWARD
  • CES ASIA 2018 INNOVATION AWARDS
  • reddot winner 2017
  • reddot winner 2024
  • IF DESIGN AWARD 2024
  • IF DESIGN AWARD 2021
  • CES INNOVATION AWARDS
  • reddot winner 2019
  • CES ASIA 2019 INNOVATION AWARDS
  • DESIGN AWARD
  • CES ASIA 2018 INNOVATION AWARDS
  • reddot winner 2017
SUBLUE brand story

COMPANY INTRODUCTION

SUBLUE is the world's first company to launch a portable underwater scooter. As an innovative enterprise dedicated to the independent research, development, manufacturing, and sales of underwater technology products, SUBLUE holds numerous patents for inventions and designs, establishing itself as the pioneer and leader in portable underwater scooter products. Over the years, SUBLUE has continuously pursued technological innovation and craftsmanship improvement, leading the industry in areas such as sealing and corrosion resistance, power control, underwater energy, and underwater propulsion. SUBLUE is committed to creating high-quality and reliable products, supported by a comprehensive quality management system. Significant investments are made in testing instruments, equipment, and facilities, ensuring that every product undergoes rigorous testing before leaving the factory to ensure it reaches consumers in optimal condition. Currently, SUBLUE products are sold globally, dedicated to enriching and enhancing the quality and enjoyment of people's water-related leisure, entertainment, and sports activities.
SUBLUE brand story
Independent Research and Development
SUBLUE brand story
Reliable Quality
SUBLUE brand story
Manufacturers